Is IP Address A Google Ranking Factor?

Alexis Juanita

Does the IP address of your website’s server affect your rankings in search results? According to some sources around the internet, your IP address is a ranking signal used by Google. But does your IP address have the potential to help or harm your rankings in search? Continue reading to […]

What is WCAG, and Why is it Important?

Alexis Juanita

Reading Time: 4 minutes Created by the World Wide Web Consortium (W3C), the WCAG (Web Content Accessibility Guidelines) are considered the benchmark for website accessibility. In a nutshell, WCAG is a universally accepted set of technical guidelines that set out how you should go about ensuring that your digital content […]

The Ultimate Guide To TikTok and B2B Marketing

Alexis Juanita

Why Should Your Company Use TikTok Marketing? TikTok is currently experiencing exponential growth, which means there is a large audience waiting to be tapped into by forward-thinking brands. Here are three advantages to using TikTok marketing for your business: Boost Brand Awareness Create a community Product and […]