Is IP Address A Google Ranking Factor?

Alexis Juanita

Does the IP address of your website’s server affect your rankings in search results? According to some sources around the internet, your IP address is a ranking signal used by Google. But does your IP address have the potential to help or harm your rankings in search? Continue reading to […]

What is WCAG, and Why is it Important?

Alexis Juanita

Reading Time: 4 minutes Created by the World Wide Web Consortium (W3C), the WCAG (Web Content Accessibility Guidelines) are considered the benchmark for website accessibility. In a nutshell, WCAG is a universally accepted set of technical guidelines that set out how you should go about ensuring that your digital content […]

The Ultimate Guide To TikTok and B2B Marketing

Alexis Juanita

Why Should Your Company Use TikTok Marketing? TikTok is currently experiencing exponential growth, which means there is a large audience waiting to be tapped into by forward-thinking brands. Here are three advantages to using TikTok marketing for your business: Boost Brand Awareness Create a community Product and […]

Retail Store Operations Meaning & Management Guide

Alexis Juanita

As a small business owner, there’s a good chance you’re feeling overwhelmed by the number of tasks you need to do to achieve your business goals. After all, checking inventory, choosing display layouts, meeting with vendors, making employee schedules, arranging group training sessions, and carrying out payroll are likely among […]