6. State your structure & subheading demands As readers, we skim through article subheadings and intro sentences, to check whether they’re worth our time. In fact, according to Hubspot, nearly half (43%) of us skim blog posts instead of reading them. It’s true. Subheadings and structure are crucial to engagement. Reinforce this in […]
creating
How Technology Is Creating A New Force Of Youth Entrepreneurs In KenyaKuza Blog
Unemployment has been one of the main problems of Kenyan youth for many years. Add this to the dire effects of COVID-19 to the country’s economy worsening the situation for job seekers as many companies have been downsizing their workforce to stay afloat. However, there seem to be a crop […]
Creating Meaningful Connections on LinkedIn
LinkedIn is the professionals’ place. But you don’t necessarily have to be in a full suit and tie to be playing along. Although my latest blazer with shoulder pads is pretty sweet and I give it five stars. Whether you’re in the C-Suite at a Fortune 500 company, a marketing […]
Keep them coming back: Creating exceptional customer experiences
Add choice & flexibility to interactions Consumers have never had more flexibility in how they choose to interact with businesses, from deciding to shop online or in person, right down to the way they want to make purchases or the platform they use to communicate. Businesses have to be proactive […]
How English Tea Shop Is Creating Shared Value
Creating a sustainable business is no easy task. Creating a sustainable business that also enriches the lives of all the people involved in that business is an even more challenging task. This is exactly what English Tea Shop sought out to do in 2014. CEO, Suranga Herath, wanted to create […]
Creating Content Just Got 84 Hours Faster
Here’s one thing most of us agree on … creating content is time-consuming. Last month, I spoke to a bunch of Buffer fans and found that 71 percent wanted a faster way to create and publish content. After hearing this, I decided to crunch the numbers behind content creation. The […]
A Mega Guide To Creating Evergreen Content [Infographic]
![A Mega Guide To Creating Evergreen Content [Infographic]](https://bingbusiness.xyz/wp-content/uploads/2022/12/A-Mega-Guide-To-Creating-Evergreen-Content-Infographic.jpg "A Mega Guide To Creating Evergreen Content [Infographic]")
Why is evergreen content important? 1. Evergreen content drives traffic Whether it’s through higher rankings, or increased ownership of keywords, the main benefit of content designed to be evergreen is that it delivers a consistent stream of traffic to your site over time. Evergreen posts stand out in your Google […]
5 Top Tactics For Creating Inspired B2B Content
How can marketers create the kind of inspired B2B content and customer experiences that will overcome today’s challenges and surpass tomorrow’s higher expectations? With the right planning, careful creation, and strategic promotion, there isn’t any need for a secret formula for successful B2B content, as our chief executive and co-founder […]
Silicon Valley’s brain drain is creating a startup boom
If you were on the internet in the 1990s, chances are that you paid a company called America Online, better known as AOL, for the privilege. The man who was largely responsible for introducing America to the internet was Steve Case, who cofounded AOL in Vienna, Virginia, and served as […]
Creating SEO SOPs to Scale Organic Traffic
It’s 2022, and you’re ready to take your business to the next level. You’ve been dabbling in SEO for some time now and are ready to make a real commitment to driving organic traffic. But where do you start? SEO is one of the most important aspects of any online […]