How much is a lot? A million dollars may be a lot to some and small change to others. If you are intending to spend […]
Author: Alexis Juanita
7 SMS Marketing Best Practices to Know Before You Hit “Send”
7 minute read time Campaign Monitor – Apr 1, 2022 SMS marketing has quickly become an essential channel for businesses. Here are seven best practices […]
Sustainable Marketing: Key Principles and Strategies for Small Business [+Examples]
Recent consumer surveys will tell you that people care about how businesses affect society and the environment. Almost 90% of consumers feel that businesses are […]
Sendoso launches a freemium eGifting service
Sendoso, the corporate branded gifting service, this week announced the launch of a freemium offering, Sendoso Express. With no contracts, subscriptions or fees, it is […]
5 Retail Human Resource (HR) Challenges & Solutions
For small business retail owners, the tug-of-war struggle between creating a great customer experience and building a sustainable, unified team isn’t easy, and one often […]
Rising B2B Ad Spend, Top B2B Marketplaces, Influencer Marketing’s Resiliency, & WhatsApp’s New Business Search
The Top 50 B2B Marketplaces: A New Ranking B2B marketplaces have raised more than $1.7 billion during the first nine months of 2021, with Faire, […]
A World Cup Full of Firsts
The World Cup is underway, and it’s already one for the history books. It’s expected that more than 5 billion people (more than half the […]
All You Need To Avoid Untimely ‘death’ Of Your Small EnterpriseKuza Blog
Proper information on how to run businesses can avert the death of over 75 percent of Kenyan SMEs which do not survive barely five years […]
Boost B2B Marketing With Better Focus
How can B2B marketers put the old adage of focusing on what you can control to the best use, and why will 2023 be an […]
7 Secrets of Truly Successful Personal Brands
Opinions expressed by Entrepreneur contributors are their own. The choice to launch your brand is noticeable. But creating a solid brand is essential. Authenticity, consistency, […]
