Brighton SEO 2022: our key takeaways

Alexis Juanita

At the beginning of October, Hallam’s SEO and content marketing teams made the annual trip down to the coast for the Brighton SEO conference. By train, car and even air, our team were in situ for the industry-leading conference, listening and scribbling down notes over three days of insightful talks […]

10 Misleading Promises SEO Agencies Tell You

Alexis Juanita

Search engine optimization (SEO) is a relatively young industry, and it has developed a language that can be confusing to people who don’t specialize in the field. For example, suppose you’re a business owner and want to know what SEO means. In which case, you might hear experts describe it as “the […]

Selina Hospitality completes SPAC merger, jumps 319%

Alexis Juanita

&#13 Worldwide hospitality business Selina Hospitality plc (Nasdaq: SLNA), which was founded in 2015 by Israeli entrepreneurs Rafael Museri and Daniel Rudasevski, has seen its share price soar 319.5% on its initial working day of trading on Wall Street. &#13 Selina concluded its merger with special reason acquisition organization (SPAC) […]

Marketing: The 4 Moments of Truth [Chart]

Alexis Juanita

Do you know what Marketing’s 4 Moments of Truth are? They consist of the interactions your audience has with your products and services. These Moments Of Truth take place in real life or in a variety of contexts based on content formats, platforms and/or devices based on needs and wants. […]

Key Takeaways From Attending 2022 Marketing Prof’s B2B Forum

Alexis Juanita

By Karla Sanders, Engagement Manager at Heinz Marketing and advertising For additional than 15 several years, leading B2B marketers have gathered at B2B Discussion board for insights, networking, and great moments. This calendar year, the B2B Discussion board was back again with Marketing Profs’ initially in-individual assembly given that 2019! […]

How to Manage Your LinkedIn Community Effortlessly In 2022

Alexis Juanita

More than 2 million! According to Business Statistics, this signifies the total number of Linkedin communities. What does that imply? It implies that using LinkedIn to advance B2B marketing is worthwhile. After all, LinkedIn is the best social media platform for establishing solid business ties and generating qualified prospects. If […]