How to Minimize the Lead Conversion Gap

Alexis Juanita

  There has been a gap between the marketing and sales businesses for many years now. How then, as business owners, can we reduce the distance between leads and conversions if that is the case? The misalignment of the marketing and sales departments is what causes the lead conversion gap. […]

Key to Health Insurance Verification

Alexis Juanita

In the world of health insurance, being error free and time efficient matters. Learn how and why insurance card scan for healthcare solutions are already changing the game in the infographic below: Source: OrbitHC You may also like by Will Kennedy October 13, 2022, 5:49 am by BP Editors September […]

Drift launches features to support sales teams

Alexis Juanita

Amid market volatility, tightening budgets and widely observed burnout and turnover among sales organizations, conversation cloud platform Drift has announced four new features aimed at helping sales achieve pipeline goals. Data suggests that sales rep turnover is 30% or higher, while an estimated 90% of sales reps report burnout. Burnout […]

How Did Main Street Restaurants Fare in September?

Alexis Juanita

Macroeconomic forces and geopolitics combine to create a negative backdrop for small and medium sized businesses. Despite these significant headwinds, there are some reasons to be comparatively more optimistic for the restaurant industry. Large bellwether companies continue to experience and forecast significant macroeconomic challenges. FedEx’s CEO, for example, now expects […]