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Tag: Data
Comparing Month and Year Data using Beast Modes
/ Comparing Month and Year Data using Beast Modes in Domo Problem Statement: It is important to be able to compare one month or year to […]
Data-Driven Marketing: Keeping and Maintaining Data That Matters
By Karla Sanders, Engagement Manager at Heinz Marketing As B2B marketers, we often hear how vital customer data is and how data is king. We […]
AU SMEs losing more than one-third of profits in inventory crisis, data reveals
Australian manufacturers’ stock profitability has dropped through the floor since the pandemic, signalling an inventory crisis for Australian businesses, according to current industry data. Overall, […]
How to use digital PR and cross-channel data to amplify organic growth
30-second summary: With the right strategy, digital PR can help drive both brand awareness and organic performance During an economic downturn, brand visibility is essential […]
Global Data Sales Normalize After Monster 2021 Growth
Data is one of the biggest drivers of successful marketing today — and in pursuit of success, marketers’ appetite for high-quality data keeps growing. With […]
Gartner Data & Analytics Sydney 2022 – Innovation Evangelism
Last week I was in beautiful Sydney, Australia for the Gartner Data and Analytics Conference. Here’s a quick video summary: One of the big things […]
How Progressive Profiling Email Marketing Improves Data Accuracy
Email offers brands a great opportunity to connect with current and potential customers. Yet 49% of respondents in a recent study said a brand has inaccurately targeted […]
Winning With Data: Say No To Insights, Yes To Out-of-sights!
If there is one thing the universe agrees on, it is that you should just provide data… You should provide INSIGHTS!!! In the 807,150 (!) […]