The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. With […]
Tag: Important
What is WCAG, and Why is it Important?
Reading Time: 4 minutes Created by the World Wide Web Consortium (W3C), the WCAG (Web Content Accessibility Guidelines) are considered the benchmark for website accessibility. […]
Google Says If Your Most Important Page Is Terrible, Then That Is A Big Deal For SEO
Google’s John Mueller said it is a big deal if your most important page or pages are terrible but not such a big deal if […]
Corporate Leaders are Missing Important Digital Skills
Photo by Adeolu Eletu, Unsplash.com Writing for Learning Solutions, Pamela Hole explores the rising digital divide in the C-Suite. In fact, fewer than a third […]
Why Is Social Media An Important Part Of Inbound Marketing?
Understanding why social media is an important part of inbound marketing is a bit like the philosophical question, “If a tree falls in a forest […]
Why LinkedIn Ads Are Important
LinkedIn, as a professional networking platform, has business credibility. With LinkedIn ads, you can generate leads, drive website traffic, and build brand awareness with an […]
The Most Important Business KPIs. (Spoiler: Not Conversion Rate!)
I was reading a paper by a respected industry body that started by flagging head fake KPIs. I love that moniker, head fake. Likes. Sentiment/Comments. […]