Facebook Twitter LinkedIn Content is vital in B2B marketing, especially in a long purchase cycle. Yet, most B2B content marketers face challenges demonstrating their work’s ROI (“return on investment”). As a result, their marketing budget may get slashed, or the headcount may be reduced as a result of the company […]
Metrics
The Top 6 SEO Metrics Clients Really Want To See
SEO is one of the most popular branches of online marketing today. And there’s a good reason for that – SEO continues to produce great results and the ROI is incredible, especially compared to paid media. But with the growth of SEO, many businesses became interested in using SEO to […]
Top 8 Email Marketing Metrics You Should Be Tracking
Email marketing is one of the most effective ways to reach out to your customers and generate more revenue for your business. Did you know? In 2022 over 4 billion are actively using email. In order to make sure that your email marketing campaigns are successful, you need to track […]