LinkedIn, as a professional networking platform, has business credibility. With LinkedIn ads, you can generate leads, drive website traffic, and build brand awareness with an audience of more than 850 million professionals. If your advertising strategy includes targeting business professionals, then creating a LinkedIn page and engaging with the global […]
Month: January 2023
I Made a Bet with My Son & Taught Him a Lesson – Smart Passive Income
Get Unstuck Subscribe to my weekly newsletter, Unstuck, to get tips, tools, and my best advice for creating a thriving online business. The Story I had a friendly bet with my soon-to-be-a-teenager son Keoni today. I’ll paint the scenario so that you can play along too… It’s the day before another school year begins and my wife April […]
What Are the Major Incentives to Have a Business in Texas?
Entrepreneurs and businesses looking to expand their operations or open a new business in Texas can benefit from the multitude of incentives available to them. Generally, such initiatives are aimed at helping businesses create jobs in the state, encouraging innovation and investment, and promoting economic development. Over the past two […]
Marketing 101: What is influencer marketing?
Marketing has a language all its own. This is our latest in a series of posts aimed at helping new marketers learn that language. What term do you find yourself explaining most often to new hires during onboarding? Let us know. This article was originally published in the MarketingSherpa email […]
Best 10 Online Business Ideas in 2022-That Will Make Money
If you have been thinking of starting an online business for a while, this may be the year that you want to finally take action to start your business. You may be wondering which of the best online business ideas 2022 that you want to start with I am here […]
How To Develop Buyer Personas: A Crash Course
Facebook Twitter LinkedIn I often say knowing your customers well is a marketer’s superpower. To articulate how well you know your customer requires the development of buyer personas, which take a deep dive into the interests and traits of your target audience. To get started, identify whom you will market […]
Corporate A.I. Helping Students Cheat?
“The academic world is one of fierce competition. Students are under immense pressure to succeed, and the pressure only intensifies as they move closer to graduation. In this context, it’s no surprise that some students resort to academic misconduct in order to get ahead. Unfortunately, there are companies that are […]
How to keep your B2B business afloat during challenging times
Wondering whether the upcoming year will be a challenging one for your enterprise? If you answered in the affirmative, you’re far from alone. Post-Covid, inflation has been on the rise here in Australia and around the world. The country’s official inflation rate hit 7.3 per cent in the September 2022 […]
The latest on Elon Musk’s Twitter 2.0
Ever since Elon Musk took over as CEO of Twitter, there have been a lot of changes to the platform. Some people love it. Others are not so sure. Many marketers have even said their goodbyes to Twitter. As far as brands are concerned, many have left the platform or […]
7 Things your Customer want to Hear from You
Intro, Goal, Alignment, Trust. Customers want: 1) Solutions to Problems, 2) How you can Satisfy their Needs, 3) How? Your Capabilities, 4) to get Personal, 5) ROI, 6) Feedback from your other Customers, 7) Communication & Help. Intro. What do customers want to hear from CEO or Sales to make […]