Business Cards – 12 Common Mistakes to Avoid

Alexis Juanita

Your business card is your calling card. It should be a tool that will get people to remember you and contact you for business. But if your business card is poorly designed, has important contact information in unreadable fonts, or looks unprofessional, it will be useless. Be sure your card […]

Simple Lessons In Never Giving Up

Alexis Juanita

Marketing Podcast with Martha McSally In this episode of the Duct Tape Marketing Podcast, I interview Martha McSally. Martha is a compelling example of overcoming adversity and fear to achieve extraordinary feats. Losing her dad at the age of 12 and surviving sexual abuse and assault, she persevered to become […]

The Importance of Refreshing Outdated Content

Alexis Juanita

No matter how hard you try, your website will have outdated content. Here at WSI, we consistently write and publish new blog content, as creating fresh content is core to an effective marketing strategy. But the world speeds onward, time passes, and we soon have a list of outdated articles […]

How to plan, measure and achieve your marketing goals

Alexis Juanita

Without setting clear marketing objectives, you’re basically directionless – and working to achieve vanity metrics that don’t necessarily help you achieve your overall business goals Digital marketing objectives underpin all marketing strategies. After all, how do you know what you’re working towards without clear, actionable, and achievable metrics? Setting marketing […]

Cash App For Business (2022): The Essential Guide

Alexis Juanita

What Is Cash App for Business? A Cash App business account is a convenient way to send and receive money. It can meet or supplement your payment processing needs. The Cash App business account allows you to: Accept payments for goods or services. Receive Bitcoin payments. Use unique payment links […]

Novartis radioligand therapy Pluvicto gets approval in EU for advanced prostate cancer

Alexis Juanita

artJazz The European Commission (EC) approved Novartis (NYSE:NVS) Pluvicto to treat certain patients with advanced prostate cancer. The radioligand therapy was approved in combination with androgen deprivation therapy (ADT) with or without androgen receptor (AR) pathway inhibition to treat adult patients with prostate-specific membrane antigen (PSMA)–positive metastatic castration-resistant prostate cancer […]

How do you hire an SEO manager?

Alexis Juanita

30-second summary: Business leaders struggle to hire SEO managers, and often wonder if they need one SEO visibility is key to business success and is hard to increase your customer base and sales SEO is a great contributor to brand growth and essentially needs the right mindset This is a […]